I don’t know about y’all, but I’m sick and tired of this “make money online” ecosystem that is monopolizing the online marketing blogosphere.   I spent some time this weekend catching up on my feed reader and it felt like I was stuck in infomercial hell.  I took three showers afterwards, but I still feel dirty.
Listen, […]

Ok, readers (and I’m assuming Jessica Alba is amongst you)…I have a lot less time to grind out the first 12 months of a site’s SEO lifecycle and a lot more time to leverage my business network into what you grinded out from Day One.  So, if any of you have sites you are trying […]

I mentioned the concept of “defensible traffic” in an earlier post and a few people asked, “WTF is defensible traffic?”  I had completely forgotten about getting back to that, but then Todd discussed it a bit the other day.
So, what is defensible traffic?  Well, JazzcatSEO does a pretty good job of describing it:
Anybody with a […]

There’s a pop culture phenomenon these days where everybody wants to be something they perceive to be cooler.  Rappers want to be athletes.  Athletes want to be rappers.  Actors want to sing.  Singers want to act.  Ted Leonsis wants to be an SEO.  SEO’s want to have Ted Leonsis’s ATM card.  You get the point.
On […]

It’s the end of an era.  A very profitable era.  Congratulations to the Google team who finally made it completely unworthwhile for me to buy cheap Adwords traffic and arbitrage it with lucrative Adsense inventory.  My strategy had weathered many a Quality Score and Smart Pricing update but now it’s about as dry as an […]